Rick has stood on over a thousand stages. Corporate summits. Entrepreneur conferences. C-suite retreats where the people in those seats stopped being impressed a long time ago.
Because of that... Rick doesn't try to impress them.
He names what the organization has been walking around for six months. Says it directly. And because he says it out loud... the room shifts. Not dramatically. Quietly. The way a room shifts when someone finally levels with it.
Not inspiration. Not a story designed to end on applause. Direction. Real next steps from someone actually running something right now. And because those steps are real... people write them down. Conversations happen in the hallway that wouldn't have happened otherwise.
Planners call back. Because when that happens... they know it worked.







