Every industry has a cybersecurity problem right now.

Healthcare. Finance. Manufacturing. Real estate. Government. It doesn’t matter what your audience does for a living. Someone in that room has already been breached or is about to be. They just don’t know it yet.

Rick is the voice that makes that real without making it paralyzing.

CEO of a publicly traded cybersecurity firm. OTC: FRQN. He advises at the White House. Answers to investors every quarter about decisions that have real financial consequences. He isn’t translating cybersecurity for business leaders. He is a business leader. One who happens to run a cybersecurity company.

That’s the combination that makes a segment land.

No jargon. No doom. No slide deck full of statistics that make people feel helpless.

Just what’s actually happening. What smart organizations do about it. And what it costs to keep waiting.

Producers book Rick when the story needs someone who can make a technical topic feel urgent and actionable to a general audience. That’s a short list. He’s on it.

Executives leave those segments with a list. Not talking points. Decisions they’re actually going to make. That’s a different thing entirely.