About the Episode :
Meet Clint Arthur, a mentor to experts that teaches them how to break through big time, helping them be the number one choice for their buyers. Learn how video is always better than audio alone in Marketing yourself in today’s world, and how important that truly is.
About the Guest :
I mentor EXPERTS who want to break through Big Time. Ultimately, my goal for all my clients is to help you become the obvious high $$$ choice for your buyers.
How did I arrive here? Once upon a time I was in your shoes. I invested lots of money in seminars, publicists and PR agencies. All of this yielded little results. In 2010, my wife challenged me to fire my (expensive) publicist and book myself on TV. It took me 9-1/2 weeks to crack the code and book my first Network TV appearance, on WLOX-TV the ABC affiliate in Biloxi, Mississippi! In 2012, I booked my 32nd TV appearance, my first in the #1 ranked Nielsen market, on NBC New York. In 2013 Brook Shields interviewed me for my 57th appearance, on The TODAY Show.
Currently, I’ve made 110 TV appearances, and my students have booked themselves on 5,586+ network TV appearances.
My media training can be 🚀 rocket fuel to your success in any field. I’ve worked with Authors, Speakers, Coaches, Entrepreneurs, CEO’s, Doctors, Dentists, Psychologists, Financial Advisors, Experts, Thought-Leaders….lots of different industries, but the same results — Success!
When I’m not helping clients become celebrities, I enjoy “getting my steps” on the streets of capital cities around the world, writing, producing my radio show at 77WABC New York City, reading great books, attending great opera, swimming in tropical waters, and luxury travel with my wife of 18 years and our beautiful Shiba Inu, Nova, the international celebrity dog of mystery.
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Watch the episode here:
Today I’m super excited about my guest who has students that have booked themselves on 5,586+ network TV. appearances and he’s an author of several amazing books, several of which I’ve read myself, and before we dive into this, because you’re gonna want to share this and I’m asking you to share this with at least three people today, because I know a lot of people out there have desires to move forward in life and accomplish great things. It’s a little hard to do that when you have no visibility and we’re gonna talk about a lot of that today and I want to see you accelerate the only way we grow because we don’t take sponsors. We don’t take any promos, nothing. The only way we grow is with your help. Thank you for being a part of this team and today my guest also went to the Wharton Business School that wasn’t in the bio I was given but I know this about him because he’s amazing and a great friend who has taught me a lot. Clint Arthur, welcome to the show.
Amen, brother. Great to be with you and great to be all in.
I love it. Man. This has been a long time coming and I said that a little bit ago too. You know, it’s, I’m grateful to have you in my life and have you see even the journey that I’ve been on and even reciprocate, and watch the journey that you’ve been on because you’re a mentor of mine. You become a really, really good friend of mine. You’ve done a lot of amazing things but I feel that one of the reasons why you’ve done all these amazing things is because you continue to evolve yourself.
Constant evolution and never ending improvement. That’s the motto and you know, it really is about deepening one’s character and understanding of what the heck is really going on in the world. That’s what life is all about, especially the life of a man and I’m trying to be the best man I can.
That’s awesome. I love that. That’s an interesting topic for today’s world, too, isn’t it because your new book author of Wisdom of the Man is the name of the book. I will get into that but yeah, there it is right there. We’ll have a photo of that too. We’ll also put a link to the Amazon copy in the show notes where you can go and grab that too, as we look at masculinity days. That’s almost becoming like a bad word, isn’t it? You know, in a lot of circles.
Well, it is becoming tougher and tougher, especially to be a middle aged white guy like me. You’re young, you’re still young, I’m a full fledged middle aged white guy. And that’s the least marketable demographic to be, but it’s also the most competitive. There’s a lot of middle aged white guys who have a lot of money and a lot of passion for what they’re doing and they’re trying to make it happen while they still can and that’s really what I’m all about. You know, I became a writer, because I was inspired by my high school creative writing teacher. His name was Frank McCourt, he won the Pulitzer Prize for his memoir, Angela’s Ashes, which is about his impoverished childhood in Ireland, and he inspired me and a lot of people to want to be writers and about two years ago, I was looking at his book, and I was holding it in my hands and I was thinking to myself, you know, I’ve written a lot of stuff, but I haven’t written anything as hardcore and developed and all in as that book and what I tried to do in this book was to do a book that was completely all in it’s got photos in it from my whole life here. There was that one there. There’s George Clooney holding my daughter. You know, I put my whole life in this book and I really tried my best to write something that would be everything I could do. I was all in with this book, all 100% all and, and the only way that I liked editing anything out was I was putting together the list of who were the men that gave me wisdom in my life and I had a long list with more than 100 names on that list and I realized if the only ones I wrote about were the unicorns, the George Clooney and Mick Jagger, Mike Tyson, Dr. Oz if all I wrote about was the superstars that I would have a huge book and I have 329 pages of material only about the five presidents of the United States and the biggest celebrities in the world, all of whom I’ve personally met, and learned valuable lessons from and it’s all in the wisdom other men.
That’s very cool. So these are experiences and conversations that you’ve had with these individuals and I know I’ve heard some of these quotes, right? Mike Tyson is one of my favorite ones.
You have champ, what’s the most important thing you ever learned? He said, “Stay humble.” That’s how he said it and you know, that was actually you know, it was around the time of the Las Vegas shooting. I went there to meet Mike Tyson and that’s the night of the shooting and, you know, we went to see his show and then we were going to meet him after the show and then instead of meeting Mike Tyson, the manager of the theater comes out and says ladies and gentlemen, there’s an active shooter event going on right now on the strip very close to here. We just want you to stay put right here in your chairs and I’m like “Whoa, we are trapped in a basement room in the MGM Grand if somebody came in with a machine gun, I’d be dead.” Like 30 minutes later, they said, “Okay, if you want to leave, you can leave.” I’d been working in Las Vegas for decades and I said to my friends and my wife that I know how to get us out of here. and I took us all through the back corridors of the MGM Grand out the self parking out onto colvile, and then we went and had burgers and milkshakes at the Hard Rock Hotel until everything was all clear, but it was a very intense thing. Trying to meet Mike Tyson.
Yeah, no joke. I’ve mentioned Wharton Business School before we jumped on and you know that my company has filed for a public offering now at this point and our IPOs are imminent thank you by the way. Thank you for the soft clap. Then when I talked with you on the phone a couple weeks ago you said I bet you took you three times as long, right? I was like yes. And I bet you took you three times as much money and I said yes and you said well, that’s one of the things they teach you at the Wharton Business School. Yeah. and there’s a lot of big names that went to that school to even like Elon Musk, then went to Wharton, you know, it’s an incredibly prestigious school. Why did you go there?
When I was 14 years old, I was reading a book and the lead character was an international business tycoon playboy and he seemed really cool to me and he went to this thing called the Wharton Business School and I looked it up in the encyclopedia in the W book of the encyclopedia that I was like Google in books in those days and it was a real thing, and it was the school where the titans of industry would send their kids to learn about business and when I was 14, I made up my mind, I want to go to the Wharton Business School, the best business school in the world. I was hoping I could become somebody special. See, in my mind at that time, I was the cause of all my family’s problems.
You know, when you’re a little kid you think it’s all about you and my parents were always arguing and I thought that was my fault and I thought if maybe if I could become somebody special by going to the best business school in the world, maybe they’d stop arguing. Well, I graduated from Wharton Business School, and I come home to get the attaboys and what happens my parents get into the hugest fight of all time, my dad storms out of the house. I turned to my mom, I actually said, “Hey, Mom, you know, the way he resents you all these years, how have you been cheating on Dad?” I’m sitting here thinking to myself, holy cow, did I just actually ask that rude question of my own mother, and then I’m thinking “Where did that question even come from?” I never even thought about that idea before and then I’m thinking, How come she ain’t answering the question and she says, He’s not your real father. Your real father was a doctor at the fertility clinic we went to for six years and you look just like that guy. Say what?
Imagine how you would feel if everything thought you knew about who you were. Poof. So the next day, I woke up not knowing who I am anymore. Not certainly not knowing what I want to be anymore. I called the investment bank on the 87th floor number One World Trade Center. “Sir, Mr. Vice President, I appreciate the offer, but I’ve decided I don’t want to be an investment banker anymore.” What should I do? Naturally, I ran off to Hollywood. Most people go to Hollywood to lose themselves. I went there to find myself and I found myself becoming a very special person, just not quite the one I had always imagined I would be. I had become the Wharton taxi driver.
Was that on the side of the cab?
That’s just who I was. Yeah. People would say, “What the heck are you doing driving a cab? You’re the best looking cab driver, the most educated cab driver you went to Wharton, what?” You know, but the triple eight rule which started this whole thing that was one of the lessons from my entrepreneurial management professor, one of my favorites, his name is Miles bass. He’s got a chapter in here. Look, all the chapters there like Nigel Farage, rent Simon Cowell dog, the bounty hunter, Joe Biden. You know, Evander Holyfield. There’s only very few that we’re not like name brand people. Andy Warhol Halston. Ben Franklin has a chapter because he founded the University of Pennsylvania and in the Ben Franklin chapter is Miles Bass and he’s the one who taught me the triplet rule. Whatever you think it’s going to cost, whatever you think it’s going to take in terms of time, triple it and that’s the rule. That works all the time.
That was bang on for me, man. I mean, but even all the consultants and other consultants that I hired didn’t go to Wharton, right. The team that I hired didn’t go to Wharton, so they set these expectations and they’re pretty bright dudes and girls, they are extremely knowledgeable all the way down to securities attorneys that have done, you know, 1400 of these types of offerings. I mean, just incredible but the entire time it’s like when you try to come over these roadblocks and then add a pandemic into the two which was interesting from a government shutdown perspective. It just delayed everything, but that’s okay.
You know, it’s going to take what it’s going to take but this whole, you know, COVID BS for every delay or reduction in quality or reduction in service or increase in price, every everything is COVID. This COVID that and it’s just such BS, it’s just an excuse for people to give you less and charge you more.
That’s a truth bomb. You know, I was talking about getting like a fireball sound for the show too. because you know that’s bringing the fire man right there. Love it. That’s so awesome because even your professor, your entrepreneurial professor made it in your book. That’s incredible. I mean, just the knowledge that you’ve gained over the years. I remember when we first met also and this was at an event in my industry and I missed your session when you were talking about you know what it is that you do and then I just saw your booth, right and I remember this visually, because you had you on a pop up banner that was you on the NASDAQ jumbotron and then behind that was a whole bunch of other imagery of you but then your your booth banner, the big backdrop was pushed out a little bit and you had a closing room behind the banner. I walked up to talk and I just saw all these images. I missed your session, but I read the little bio in the pamphlet. Or whatever it was that they passed out. Like, this seems like it’s something worthwhile for my time and I remember when we were talking about this, you’re like, well, we can have you speaking NASDAQ, you know, and then there’s also Harvard, the Harvard Club of Boston. I’m like, Cool, that sounds great and then you’re like then there’s all the media stuff too and you’re going through what I could do and all this stuff, and then you get down and like, or you could do everything that’s called the Big Boy package. That’s how you phrased it. I mean, to me, it was being all in and that’s where we how we first met, but then that started this journey of just incredible learnings and experiences and lots of TV appearances for me lots and lots of TV appearances to now to where among global networks and national networks and just seeing you go through that, you know, you walk the walk too, that’s what I’ve seen it because you continue to do TV appearances to this date.
Hey, one of my other books, my book right before this one is called celebrity entrepreneurship and what I have found is that there’s really five and a half things that you can do as an entrepreneur to position yourself as somebody special. My whole life is about being somebody special and if you want to get paid a lot of money and work with great clients who are serious and committed and want to go places and will do what you tell them to do and you need to charge them a lot of money and you need to have their admiration, okay, and there’s five and a half ways to develop that status in the eyes of customers and prospects or clients and prospects and one of the ways is being a VIP speaker speaking of very important places. Another way is by going on TV news and talk shows, podcasts, media, all media is good, but I think TV is best because it gives you video, not all podcasts have video. Then there’s writing best selling books. Wisdom of the man being my latest and then there is winning awards. This book has been nominated for a Pulitzer Prize. Even the nomination for an award can be a very helpful thing
Then last but not least, is what I call celebrity attachment and that is when you’re in photos with major celebrities. If you’re smart you do what I do notice I’ve been telling you stories about major celebrities not just being in photos with them and it’s the stories which are the best because everything today is story based and then there’s the half thing and the half thing is what I call celebrity lifestyle marketing assets and these are pictures of you. Generally pictures or videos of you living the celebrity lifestyle that people aspire to. I have great pictures of me and my wife and bathrobes with the Eiffel Tower in the bath. In the background. You know, taken from our hotel suite I have a picture of us in Red Square with that crazy mushroom cap church in the background. You know those kinds of celebrity lifestyle stuff like all the pictures and videos of our villas in Acapulco we have purchased some villas in the millionaire billionaire neighborhood of Mexico, the best neighborhood where all the billionaires go to take their vacations and our stuff, our our imagery from our luxury villas in Acapulco is perfect celebrity lifestyle marketing assets. Those are the five minute updates. Yep. Yeah, I love the half and I know right it’s a good thing. I keep doing all this stuff. People say I walk the walk, because when a shark stops swimming when it’s dead. That’s when I’m going to stop doing those things when you stop seeing new fresh marketing for Clint then I’m dead.
Right on. Yeah. That’s an interesting perspective too. Because there’s been times even with this show and everybody listening you know, because this show is now in the top 20. Some countries top 100 and some others. You know, we’re approaching that now in the US and it’s awesome. But there’s been times where you start to think and I’m sure this creeps up in your mind sometimes because we’re human. Right? I’m making an assumption like when’s when’s Enough, enough?
That’s what Ronnie said. You know, Ronnie Lambeth. He said, Grant cardones asked him when is enough enough and I’m telling you, I know when enough isn’t enough. When are you dead? That’s what I’ve got. You know, all of these. I mean, my business to study all of these successful celebrity entrepreneurs, the highest ranking one of which is either Tony Robbins, or Grant Cardone, one of those two, and even both of those guys are nobodies. There’s somebody to you and me. There’s somebody to their target market, but to the general population. I could show you video after video after video on my phone of baristas in Starbucks and clerks at CVS and I say what do you think of Tony Robbins and they say Tony, who What do you think of Grant Cardone? Yeah, right on an actor. They don’t know who these people are and you know when? What else can you do besides publishing best selling books, go on TV. Speak in important places, get pictures with celebrities and win awards. What else can you actually do? That doesn’t cost a lot of money every single day for you to keep feeding the machine for ads ads ads. There’s nothing else that you can do that gets you the mileage of those five things. Plus the half thing, the lifestyle marketing, but I do want to use a cautionary tale. You know, one of my clients, you know her. She uses her Harvard imagery as her cover image on Facebook, but she doesn’t have any more stuff. She only has that one piece. All the rest of her marketing is only lifestyle marketing and it’s a huge mistake because it positions you as a rich kid or the wife of a rich guy and not a mover and shaker so that’s why I only give it that half. It’s not a full thing. It’s only to be used in conjunction with the other five things
Right on with all the what I like to call the real shit.
Yeah, exactly. The real stuff.
Yep. Right on. This isn’t a story I told you because this just happened two weeks ago but you know you’re talking about Grant Cardone and Tony Robbins and all that no one in our industry. And it was fun for me because I was at a Kasaya conference in this You know, it’s in this industry. I was the keynote speaker that was there around mergers and acquisitions, a phenomenal event I put on at a party of 250 people at the hackathon in the MGM Grand. I had aerial acrobatic artists floating up my name in gold, right? My logo was in gold on the video wall that was there and I was walking down the escalator because there’s other conferences going on there. Right? That was walking down the escalator and this is as a result I’m saying this as a testimonial to you right because of everything that I’ve learned from you and have now applied, walking down the escalator and this guy looks up the escalator goes, Grant Cardone. I was like, No and he’s like, no, no, no, wait, wait. It’s Rick, Rick Jordan. He’s like, yes, you’re the guy with the podcast and I was like, then he goes, I gotta get a selfie with you and send it to my son. Wow. That type of recognition man is because you’re talking about the movers and the shakers. You know, and you know me well, I’ve got ethical reasons behind what I’m doing and that I genuinely want to help people. That’s why I filed for a public offering with cybersecurity. But the only thing that’s positioned me that way is those five and a half things that you’re talking about. I’ve taken those now and tried to amplify them. And thank you. This is just a public Thank you out to 40 something countries. On the show. I appreciate you.
Thank you. I appreciate that recognition. I really do. And you write you know it is those five and a half things that make all the difference. They are the real things. All the rest of it is either a derivative of those things like taking all of your media and then putting it in Facebook ads or whatever or Instagram ads, whatever you want to do. That’s just a derivative of those five and a half things. And without those five and a half things. You don’t really have it. I mean, you know, what is that guy? There’s people who spend a lot of money on ads on Facebook, or on YouTube, and they don’t come off as real celebrities. Maybe they are successful. They may make a lot of money, but it costs them a lot of money. I’ll never forget when I asked Joe Polish I said Joe, what’s it cost to be Joe Polish? He said, What do you mean? I go well, you spend money promoting your personal brand on YouTube, Facebook, Twitter, you do advertise right? He goes, Yeah, I go. Well, what does that cost? He goes, I guess I spend about a million a year okay, great on a personal brand, and it pays off but a lot of people don’t have that million to put into that and if you’re just starting out and you put a million dollars in, you’re probably not going to get the same results as an experienced marketer like Joe Polish who’s been doing it for 25 years. Sure. You know, and this is the thing that I resent so much about, like, push button systems that they advertise, you know, where it’s going to solve all your problems. They don’t tell you about the $250,000 learning curve that inexperienced markers are gonna have using their system, let alone a newbie and yeah, you know, you’re much better off investing your sweat equity, and pursuing these five and a half real things because these five and a half real things will give you real experiences and put you into real high pressure situations where you will have to perform and do and be and that’s all going to help you to have more.
That’s incredible, man. I know in your book, I’m sure you have stories about a couple of the presidents that you’ve met, you know, because I know you’ve been, at least to my knowledge, a president of five of them. Wow, goodness. That’s incredible. What have you seen in the lessons that you’ve learned from each of those?
No, they’re very different. Really. I mean, they’re different, very different people I met. The first president I met was George HW Bush when he was walking through the back corridors of the Wynn resort in Las Vegas. I was schmoozing one of my French chef clients at 11am on a Sunday morning, and he’s stirring lobster bisque with a giant blender handheld blender, and I said to him, Hey, man, you’re the executive chef of the Bulu Brasserie at the when you got 20 sous chefs working for you. Why don’t you get one of them to mix this stuff and he goes this is my mid year. I love it and right at that moment, boom, there it goes. George Bush and two secret service agents just strolling through the kitchens la dee da dee da and I go holy, that’s the President of the United States because it is like he had no clue so I go running out into the dining room and there he is looking around at the lake, you know, the wind Lake back there and I go over to the Secret Service guy and I go, Can I get a picture with the President because I had been to this seminar and my big takeaway from that seminar is way way back, back in like 2005. My big takeaway from the seminar was always carry a little digital camera in your pocket because if you meet anyone special, you’ll want to take a picture. That was the first time it ever worked for me and I pulled out my camera.
The Secret Service guy snaps a picture of me and the President and I say, Sir, what’s the most important thing you ever learned as well? That’s a very big question, young man but I’d have to say, if there’s something you love doing, that you should keep doing it and if you look at the picture of me and George Bush in the book, you will see that his necktie that he’s wearing on a Sunday morning at 11am has little pictures of little parachute jumpers on the neck tie. HW Bush was famous for loving jumping out of airplanes. He did it on his 80th birthday and the guy was following his own advice and walked in on his talk. So you know, that was my first one. And that’s the kind of wisdom that I have in this book. It’s not, you know, what people are expecting. It really isn’t.
It’s amazing though, because I mean, just those little things I think out of, you know, let’s say you had George HW Bush or Donald Trump on your podcast, you know, or actually sit down and interview them for the whole time. I think those little tidbits can sometimes teach a lot more than what you can get out of even a whole conversation because now you get to apply it with the filter of your own life and the cool part is it’s different for you. It’s different for 100 other people but they all take something away from it.
That’s the thing that people don’t get about this book. They think they’re reading this for the advice of what the people say and yes, you know, George Bush’s advice is important, but that whole chapter goes into the meta ta see, the meta TA is what you love and that’s a French chef, he loves mixing, he loves cooking, right but the problem is and this is fascinating, when you have a matinee when you love what you do, you will find that you will do it for free. And that is problematic for a person who wants to make a lot of money. I remember when I was chasing the Hollywood dream, yeah. 13 years as a screenwriter and a taxi driver. And people would say, you know how you are doing financially? I’d say I don’t even care about the money. I just want to work. I just want to have a career. See it was my met TA and that’s the problem with being a writer is that as your met ta it can hold you back now with butter. I never had that problem. Butter. I didn’t. I didn’t even understand the product. I didn’t love the product. I just knew that these chefs were going crazy about my butter, and they would pay me a lot of money. And if I didn’t make a lot of money from the deal, I wouldn’t do the deal. I wasn’t in business just for a MTA, I was in business to make money. And so in that chapter about doing what you love, I go deep into this idea that when you should do what you love, but not for your business. You should do stuff that you don’t care about in business. Because it’s not about loving what you do. It’s about making money. That’s what business is about.
No one ever tells you that no one is ever said. Don’t do what you love. Do what makes you money.
Yep, yep. Right on. Mike Rowe had a similar statement to that. Have you ever read this around this time? He said I found something that I was good at. Then I learned to like it. Then I got rich. Not everybody said love at all. The reason he liked it is because he decided to make money at it.
Look, this Wisdom of the Men comes from my experiences. Starting out with the men self help movement. That’s how I became a coach. I became a team leader of a men’s self help team and the big guru of all the men’s teams was a guy named Justin Sterling and he would always say a man will love what he is good at and once I got like I’ll never forget one of my business coaches. It was a guy named Paul Roth. He was the guy who really helped me to get out from behind the wheel of a taxi and he said, How do you feel about sales and I said I don’t really like sales because you got to learn to love sales and when I started getting great at sales and started loving salesmen, you know, that changed everything. It’s good. It’s only when you’re really good at it that you really love it until then it’s work. It’s hard. It’s ego bruising, but when you get really good at something that is ego building, and that’s why you love it. Maybe that’s why you love a woman when a woman loves you it builds your ego and you know, we men, we need these powerful egos in order to compete and survive.
Truth, my man, this podcast is maybe one of my mentees because it’s not something where I charge to do this, you know the guests come on. I love promoting other people. I don’t take sponsorships, I don’t monetize the show at all. You know, but now that it’s continued to grow, I continue to push it out and it’s just something I enjoy doing. It contributes to business maybe a little bit but at the same time it’s just I love this is part of who I am. You know my background in music too. I never took money for doing that. Yeah, for everything that I did within the church arena too.
Well, look, that’s what you MTA, being a musician. That’s something that you loved and therefore you didn’t make a lot of money but yeah, having a business podcast like this all in this is similar to what Grant Cardone is doing. Look, when I met Grant Cardone, I said, What’s the most important thing you ever learned? He said, your number one problem as an entrepreneur is that nobody knows you are true and I said, Is there anything you would have done differently? He said, I would have spent more money sooner on marketing. Well, this is you spending more money as soon as you can on marketing because you are positioning yourself as the host as a thought leader, meeting lots of people having your own media.
Having your own media is a very good thing to do and that’s exactly what this is. This will allow you to bring on potential investors. This will allow you to bring on potential partners, people higher up than you that you celebrities that you can attach to. It’s a very useful thing to have your own media and it’s also good practice for you when you’re going to appear and other media as well. So it’s all good for you to do this.
For sure. Thank you. That’s so true as well, especially the practice side of it. It’s fun looking back to and I’m sure you have the same scenario you even show this and I remember celebrity Launchpad right this was that for those who are listening celebrity Launchpad was the first event that I ever did with Clint and it was training, you know, almost like at gunpoint, I would have to say just short of that, but in a very good way because you’re baptized in fire. You pitch TV producers and you pray to God that you’re going to get on but you do you know, Clint has always guaranteed three appearances.
I think the first time I booked six, if I remember that way, you know, and then I did subsequent ones and was able to book all of them. You know, it became home runs but I remember a clip that you played to where it was one of your very first ones ever and I remember you wearing a tan suit, something like that and you have this haircut that you got the day before that you said that you absolutely hated and it was just what it was like lesson after lesson around Hey, when you look back at your first stuff, and I still do the same thing. I still have my very first TV appearance up on my media page from Albuquerque, New Mexico, when there was a substitute host and to where I looked like the most ridiculous thing, not even a version of myself today, something so far removed. That is absolutely incredible but all of this has been that practice. Yeah. How many times would you say that you need to go on TV before you’re ready to do some of the bigger things.
Well, you know, when I got on the Today Show it was my 57th television appearance and I thank God for every single one that came before it because it was really high pressure. Yeah. 1000 lights in the ceiling. And at least 10 cameras in the studio and Brooke Shields sitting six feet across from me and you think I’ve watched a lot of TV? How hard can it be? It’s not easy to do great on TV and there’s a lot of stuff that goes into being a good guest on video. And how many appearances should you do before you start doing national stuff? You know, you’re going to do it when you do it. But ideally you want 2,030. You want to feel like you’ve paid enough dues so that you’re not a total newbie, that you’re not a total rookie who’s just winging it and faking it. Yeah, I don’t want to feel like I’m faking it. I want to feel like I deserve it. I want to feel like I’ve earned it and I want to feel like I’ve done everything I could to prepare and now I’ve put all my best work in and I’m ready to dominate and that’s exactly why this book is nominated for a Pulitzer Prize because it’s an amazing book and I know this is like my 30th book that I’ve written in my life at least and but I never really put the effort and the work into producing a volume like this just loaded with stories. It’s 91,000 words. That’s a lot of words.
That’s incredible. My man, you have clintarthur.tv your Instagram at clintarthur.tv facebook.com/clint Arthur and your book, I’m assuming is on Amazon, of course and I have one final question for you. Are you ready? What’s the most important thing you’ve ever learned?
Ah ha. Right who you are is more important than what you actually do or sell your whole life is about being somebody that’s you want to be somebody to yourself. You want to be somebody to somebody else who you really care about. And ideally you want to be somebody in the world who leaves this world a better place.
Awesome brother, thank you so much for being on I’ll always love our convos.
Same here. Thanks for having me. And keep being all in