About the Episode:
Today, we’re talking about something that may sting a little, but it’s a truth we all need to hear—you’re not that special. Now, before you get upset, let me explain. I’ve been there—lost my job, faced financial stress with a newborn family, and thought no one could understand what I was going through. But guess what? Others have been through the same thing, and some made it, while others didn’t. What makes you truly special isn’t the tough stuff that happens—it’s your unique purpose. No one else is destined to impact the world the way you can. Your struggles? They’re not an excuse to stay stuck—they’re your training ground for what’s coming next. So today, I’m calling you out of your “woe is me” mindset. Stop sulking, start moving, and go ALL IN on the purpose you’re meant for.
Listen to the podcast here:
Watch the episode here:
Episode Topics:
- You’ll learn how to turn failure into fuel for your comeback.
- Hear a personal story that will challenge your mindset and motivate you to move.
- Discover why your purpose is bigger than any setback.
- If you’re tired of excuses, this episode will snap you out of it.
- It’s time to stop feeling sorry for yourself and start acting on your unique purpose.
What’s shakin? Hey, I’m Rick Jordan, today, we’re going all in. You’re not that special. Now hear me out on this. Okay, I was talking about this with my son the other day, and we were talking about this project that he had to do for school, and it was about failure and how you overcame that to get where you’re at right now, like learning stuff from failure, right? I know that’s something that so many people talk about, but he actually told me that he used me as an example when I got fired from my job at Best Buy years ago. Now, if you want to call it, fired, laid off whatever. They eliminated my division, which I’ve told that story before, as to why I ended up starting my own company is because of that, right? It’s when my twins were born. He’s what, this is one of the twins that was talking to me about his project. Money was very, very hard to come by because it was just a brand new business, and I had just been let go from a job.
He was talking about that being a failure. Now, whether you look at that or not, yes, I could have done a lot of other things, because I’ve always said too that I wish I would have started my entrepreneurial journey about five years before I actually did. And this was just like the universe, God, whatever, like kicking me in the rear end to say, okay, now’s the time. Like, really, for real, now’s the time because you just got let go of your division, you have no job, and your kids, your twins were just born, a family of four sitting there. You got no money. Now’s your time when it could have been a lot better of a moment, probably five years prior to that. But you know what? That’s what I see as my failure in that as my temporary defeat, is that I procrastinated and still was in whatever. Now I talk about entrepreneurship a lot, a lot, right? And this isn’t something where everybody who’s listening has to be an entrepreneur, because you can fulfill your dreams, your visions, your purpose, which we’re going to talk about today, your purpose working for somebody else. Also.
Some people have called them intrapreneurs, right? Because, you’re fulfilling your vision by being a part of something that’s greater than you, that’s bigger than you, because now you’re part of like, a movement going forward. Which companies can do that for you? That’s all good. If you’re an entrepreneur and you’re gonna start a movement like that, that’s awesome, because that’s your purpose. So as you look back at my journey right now, you know, starting a company and then taking it public. Now, you know, 12 years later, all of that stems from the moment when I was let go from a job in that moment, right? I could have been like, what was me? This sucks. You don’t understand what I’m going through, like talking to other people, right? You just don’t get it right. Because when people tell you, Oh, yeah, I understand, you know, sometimes they don’t, but a lot of times they might, if they tell if you say that there’s something bad going on in your life, and they say, Oh, I understand. I’m sorry, I get it, and you come back, because it’s like a defensive thing, right? Because everybody wants to be so freaking special and say, No, that’s different. It’s apples and oranges.
My situation is different, because blah blah blah, there’s no way you could possibly understand what I’m going through because you didn’t have blah blah blah. Well, as I look back at myself, I can say the same thing to a lot of people out there. Is that you’re not so special, because chances are, there’s been somebody else who’s been through the exact same scenario with the exact same circumstances that you have. I know for me there were, there have been millions of people that were in my situation where they’ve been let go of a job, they have a family, no money coming in. Somehow, gotta make it through. Gotta fight through foreclosure. You have to fight through your electricity getting shut off. I have to fight through trying to keep the formula in the breast milk cold in the refrigerator, running a power extension cord out to the hallway in a condo, just to keep the power to the refrigerator on so the breast milk doesn’t go bad. I am sure that I am not that special to where I was the only one who ever had all of those things happen. He said he had to write some further ones, right about some other examples. And this was his illumination in this my son’s illumination that he started talking about Robert Downey, Jr, and how that dude had issues, right? And he went through horrible substance abuse problems, and then made a freaking comeback in Hollywood, the dude was unhireable.
Look it up. The dude was unhireable. You probably know this. But then he had to write about some. Somebody else to and give another example. And he looked back. He’s like, geez. He’s like, even with me, right? Comparing him to me, he’s like, it’s all the same story. Something happened. Bad choice. You fall on your face, you get back up, you make a comeback, you crush it. Here’s the difference, though, because you’re not so special. I’m not so special to where there’s other people that haven’t gone through what we’ve gone through. You’re not so special because of the crap that’s happened in your life, but you and your purpose are very much special because there’s nobody else that is intended for that specific purpose, maybe in the trajectory that you’re supposed to go in your life, even more, the people that are supposed to be impacted by your existence on this planet are meant for you to be the ones that impact them. And you know what?
They’re gonna realize too, that they’re not that special because it’s probably you that have gone through something that those individuals that you’re meant to enhance their life. Whatever it is they’re going through, you will understand it because of what you’ve gone through, and you’ll be able to fit into a piece in their lives, to encourage them, to motivate them, to inspire them, to lift them up, to give them a chance, to set them on the right path, to allow them to pursue their purpose. Because of what your special purpose is, that’s how you’re special. So today there is no more. Woe is me. Hear me. Today there is no more. Woe is me. You don’t understand. My stuff is different. That’s garbage. Those are reasons to stay in the situation you’re in right now, to sulk and feel bad for yourself, and to stay stuck. So today no more. It’s time to recognize that other people do understand. Other people have gone through the shit that you’re going through right now. And guess what? Some of them made it some of them didn’t. Which one are you going to be? Come on now.
GO ALL IN.