customer journey Archives

The Wonder Sauce of Branding | John Sampogna

By Rick JordanPosted on October 7, 2025Posted in Business, Culture, Ethics, Podcast, Pyschology, Society, TechnologyTagged AI in marketing, audience targeting, brand story, branding, Content creation, creative process, customer journey, digital marketing, entrepreneurship, full-service agency, John Sampogna, marketing evolution, media buying, performance marketing, Wonder SauceNo Comments

About the Episode What’s shakin’? I went all in today with someone who truly understands the evolution of digital marketing — John Sampogna, co-founder and CEO of Wonder Sauce, a creative agency behind some of the most innovative brand stories out there. John’s worked with massive names like Samsung, Brookfield, and Subway, and been featured […]

Gen Z Just Schooled Every Business Owner

By Rick JordanPosted on August 28, 2025Posted in Business, Culture, Ethics, Podcast, Politics, Society, TechnologyTagged atmosphere, checkpoint system, Chick-fil-A, chipotle, consistency, customer experience, customer journey, customer retention, drive-thru, favorite restaurants, gen z, rhythms, service, starbucks, Starbucks ReserveNo Comments

About the Episode: Gen Z just dropped some serious wisdom on all of us. Their top three restaurants blew my mind. Not because of what they picked. But because of what it reveals about what actually matters to customers. Chick-fil-A hit number one. Yeah you heard that right. Not McDonald’s with tens of thousands of […]

Marketing Meets Evolution | John Sampogna

By Rick JordanPosted on November 19, 2024November 21, 2024Posted in Business, Culture, Ethics, Podcast, Pyschology, Society, TechnologyTagged AI integration, audience understanding, brand platform, brand story, brand storytelling, copywriting evolution, creative process, customer journey, digital marketing, full-service agency, marketing strategy, media buying, performance marketing, product story, Wonder SauceNo Comments

About the Episode Hey, it’s Rick Jordan, and today on ALL IN, I’m joined by John Sampogna, a marketing genius and co-founder of Wondersauce. John’s work with global brands like Samsung, Subway, and Brookfield has set the standard for innovative marketing strategies. In this episode, John and I dive deep into the world of brand […]